I’ve had some people recently asking for posts about advice for general blog improvement, how to land brand opportunities and product photography. I have done minimal on the subject of blogging as in a way I really don’t feel experienced enough. I decided I’d cover a few things I feel I could offer advice on and see how it goes as if I don’t want to be dishing out useless or bad advice. I decided that todays upload would be tips for your first blogging event. I’ve been to quite a few since starting, coming up two years ago now so I hope you enjoy my pearls of wisdom!
I usually do this for every event I go to now if I’m going alone. It’s always good to have someone you can stand with and talk to when you first walk in as that’s the most daunting part for me. I actually usually meet up with them about 10 minutes beforehand so we can walk in together. A lot of events have activities where you’re forced to chat to other people which is great! It can be really hard to just walk up to someone and start a conversation so although sometimes cheesy, these are fabulous for breaking the ice. Having one or some familiar faces around that you can retreat back to if needed never hurts, though.
Imagine if you were hosting an event for something you’re REALLY excited about and then most people turned up for the free food/socialising, talked through your speech and left with no real idea what the event was for. I always make sure I know my stuff before I arrive if I can and will always pay special attention when someone is speaking. Companies and PRs do communicate and you need to make a good name for yourself as someone who is passionate about their content and not the snacks on offer and talking over people.
As much as they may not show it, attending an event with many people you don’t know well or at all is nerve-wracking for almost everyone. Especially if it’s their first blogging event! Even the most confident of people will most likely be feeling a little nervous beforehand.
It’s a well-known fact that everyone loves talking about themselves and their passions so to make connections with people, the easiest thing to do is ask them about themselves and their blogs. As it’s something you clearly have an interest and experience in too, it’s something easy to talk about. Just keep some easy questions in the back of your mind like, “what do you blog about?” or “when did you start up your blog?” or “what’s your favourite part of the blogging process?” etc. You could always ask them what their first blogging event was like too! This also leads nicely onto the next point…
Once you’ve established a light friendship and you know a bit more about each other, you can then ask to follow each other on social medias/blogs! I find this a great way to make new connections as these people are more likely to support you and your content if a) you have similar interests and b) you two have met and have got along well. It also means if you are both attending another event in future, they’re a familiar face and easy to get in contact with.
Although everybody may not have a specific theme or niche, if your blog is about cruelty-free beauty or budget fashion and then you rock up to an event wearing a Mac lipstick or a brand new Gucci outfit, it could do a lot of harm. From my experience, people who are authentic and blog about what they personally like and believe in are favoured. It makes sense as reading and creating relatable content is really important to me personally and I know it is for a lot of others, too. The key is consistency and honesty.
There is usually one and sometimes it could even be you. Isn’t it HORRIBLE when you feel completely out of your comfort zone and just can’t seem to find the confidence or courage to break out of it? I’m sure we’ve all been there, I know I have. Sometimes they just need that one person to come and talk to them or make them feel included and they really come out of their shell. A lot of the time people perceive behaviour like this as rude but I can guarantee at least 90% of the time it’s not intentional at all. It’s usually because of lack of confidence, anxiety, shyness or something along those lines. Give them a chance!
I’ll be honest, I have never had and still don’t have business cards. I have had a few people ask for them though, so I need to get my act together. I wouldn’t say you should specially make them for your first blogging event but if you start to attend them regularly I’d definitely recommend getting a small batch done just incase!
There’s no point rocking up to an event and putting on some sort of persona to try and impress others. There’s also no point pretending you have an interest in absolutely everything to be liked, be honest and open to learning about things. It’s so important to be yourself as you could end up meeting people that will want to meet up another time or even be friends for life! I’ve met a few long-term and beyond lovely friends through my blog and am so grateful for it! We share opportunities, support each others content, help each other with blog photography and my blog definitely wouldn’t be what it is without their help and advice.
Have you been to your first blogging event yet?
*Photographs taken at the Help Bristols Homeless event.
’Til Next Time,